Why Indie Music Is No Longer Indie Music
Essentially, in the 1980s, to be ‘indie’ signified a particular attitude associated with obscurity and anti-commercialism. But today, indie’s biggest bands are wholly commercial: multi-platinum selling bands like The Kooks, Snow Patrol and Coldplay are still known as ‘indie’, although in truth, they have very little to do with independent music.
But despite the independent in music now having become ingratiated into the mainstream music scene, recent years have seen the resurgence of an underground musical scene in the UK, where unsigned bands and independent record labels reign supreme. The phenomenal success of MySpace has meant that up and coming bands have found it increasingly easy to get heard and build-up a dedicated following via the web, thus creating a solid subculture that plays itself out both virtually and in musical gatherings found off the beaten track.
Moreover, many of Britain’s top summer festivals offer stages for unsigned bands to be heard by hundreds of thousands of new ears – a platform that only a privileged few are allowed to inhabit. The Topman Unsigned Stage at the Carling-sponsored Leeds Festival, for instance, offers unsigned bands from across the UK the chance to play to over 70, 000 people – an opportunity that many bands would be willing to sacrifice a lot for. The T-Break stage at Scotland’s T in the Park festival offers unsigned Scottish bands a similar privilege, allowing the movers and shakers of the local scene to truly shine out in style.
However, if you’re in a band and you’re eager to make it to one of the UK’s big summer festivals as a performer rather than a spectator, it’s important to make sure that your look is distinct in order to shine out against all the other independent bands out there – especially if you’re a man. With the likes of Pete Doherty and Razorlight frontman Johnny Borrell laying down the new the new fashion stakes in the indie music scene, as well as the kin of the Klaxons and similar having laid down the diktats of new-rave over the last year, male musicians have come under increasing pressure to look good as well as sound good.
Luckily, a simple scour of any leading men’s clothing store is sure to provide any budding Alex Kapranos with what they’re looking for. And while festival fashion needn’t involve any more than a printed t-shirt, roll up shorts and large sunglasses, a printed waterproof jacket or a pair of neon wellies could really set you apart from the crowd.
